“Working with Qua Marketing  has been a transformative experience for our council. From the very beginning, their team demonstrated a deep understanding of our goals, values, and the communities we serve. They brought creativity, strategy, and a personal touch to every campaign, helping us communicate more effectively and engage with our residents in meaningful ways.

Their innovative approach to branding, social media, and community outreach exceeded our expectations. Not only did they deliver measurable results, but they also provided guidance and insight that empowered our internal team moving forward.

We are proud of the partnership we’ve built with Qua Marketing and would highly recommend their services to any organization looking to elevate their message and impact.”

Kathryn Burritt

Executive Director

Sandra Fariña 

Chairperson 

“The Delaware Developmental Disabilities Council (DDC) is a diverse group of disability advocates that works to promote systems change in our state. It was our great good fortune to have Qua Marketing reply to a several of our requests for proposals (RFP). The Qua team quickly understood the intricacies of what we do and what we were trying to accomplish with each project, and got things moving in an organized and timely manner. All of our projects were accomplished with the Qua team walking shoulder to shoulder with us on issues of importance to the Delaware disability community. In addition to the Qua team’s high level of professionalism, knowledge, and capacity to take on just about any project, the team puts their whole heart into every project, carrying out their work with integrity, respect, and empathy. I can’t recommend Qua Marketing enough.” 

Kristin Harvey

Executive Director

“Marcella has worked closely with our firm for more than two years. She has served as a guiding influence through a period of significant cultural and brand definition, helping us to refine meaningful language and develop branding strategies and materials. She has helped us to position and produce highly professional proposals, recruiting materials, social media content, and video content. She also took on the role of managing our business development activity. She has always exuded a positive and professional demeanor. I am pleased to recommend Marcella for your marketing, public relations, and business development needs.”

Dan Kerr, P.E.

President

"As a DelDOT certified DBE, Rossi has had the pleasure of working closely with Qua Marketing to help foster essential connections with prime contractors. Through their expertly organized DBE Summit, networking events, and Prime Open Houses, Qua Marketing provided us with invaluable opportunities to meet and collaborate with key decision-makers in the industry. In addition, their educational workshops and training sessions have been instrumental in equipping us with the knowledge and tools needed to succeed in a competitive market.

These efforts have been critical in helping us establish meaningful relationships with prime contractors, expanding our network, and facilitating growth opportunities. Qua Marketing’s dedication to supporting DBEs like Rossi has been evident throughout, and their strategic approach has undoubtedly played a key role in our continued success

I wholeheartedly recommend Qua Marketing for their outstanding work in supporting small businesses and their ability to drive impactful connections that help businesses thrive."

Rita Ossiander, PE, AICP

President

MBE/DBE/SDB/SBE Certified

“Marcella, owner of Qua Marketing, has played a pivotal role in planning, organizing, and executing a wide range of targeted outreach events that have meaningfully advanced the visibility and engagement of Disadvantaged Business Enterprises (DBEs) in Delaware’s transportation industry. From large-scale forums to intimate mixers, her work has helped connect DBE firms with prime contractors, agency representatives, and key industry stakeholders.

Among the standout initiatives under Macella’s leadership was the DelDOT DBE Summit, a signature event that brought together DBEs from across the region for a day of networking, learning, and collaboration. This summit served as a powerful platform to amplify voices, showcase capacity, and strengthen partnerships across the transportation sector.

Additionally, Macella spearheaded a series of micro-events designed to foster more personal and sustained engagement. Events like the Summer Social Mixer and the Dover Speedway Networking Event offered informal yet strategically structured opportunities for DBEs to build meaningful relationships in a relaxed environment, often leading to new business leads, teaming opportunities, and mentorship connections.

Javier G. Torrijos, P.E., CAPM

Principal/CEO

"Marcella has been instrumental in helping our firm, AEG, a DBE firm, to gain visibility and connect with prime contractors at DelDOT events. Her expertise and dedication have significantly contributed to our success in promoting our services and establishing valuable relationships within the industry. I wholeheartedly recommend Marcella and Qua Marketing for their exceptional support and commitment to advancing DBE firms."

Vijay Gupta, PhD, PE

President/CEO

“As a general contractor that actively engages with the DelDOT DBE Program, I’ve witnessed Qua Marketing work very closely with DelDOT, the Contracting Community and the DBE Community. Qua’s efforts has helped the DelDOT DBE program evolve into an interactive and collaborative organization that works hard to promote and foster new relationships between General Contractors and the DBE Community. I can credit Qua to helping my company engage with new DBE companies that prior to her events, we didn’t know existed.”

NICK HETRICK, P.E.

General Manager – DE/MD

“QUA Marketing has been a vital partner in supporting DelDOT’s Disadvantaged Business Enterprise (DBE) program, providing strategic outreach, engaging events, and communication services that have enhanced engagement and visibility for DBE firms. Their collaborative approach and deep understanding of the program's goals have significantly contributed to the growth and success of DBE participation in Delaware’s transportation projects.”

 Brian K. Kisner, PMP, LEED AP

VP | St. Program Manager

"Marcella has been a great champion and facilitator of DBE's and Prime Contractors getting together to meet and discuss possible business opportunities.  She has organized many great events that we have attended over the past few years and even helped us coordinate our own DBE open house at our new office where we were able to entertain DBE subcontractors and suppliers that we already work with and had the opportunity to meet with new DBE's and show them what we do every day"

Christian Magdefrau, P.E.

Vice President & COO

“Marcella and Qua Marketing have demonstrated exceptional capabilities in fostering collaboration and growth among diverse business enterprises (DBEs) through their strategic involvement in AECOM’s DBE Outreach Events and DelDOT’s annual DBE Summits. Their efforts have been pivotal in reaching out to DBE firms interested in partnering with AECOM and DelDOT, effectively organizing networking sessions, and offering valuable training opportunities. Furthermore, their collaboration with DelDOT’s Civil Rights Administrator and DBE Program Manager has been crucial in identifying and assisting diverse construction and professional services businesses in achieving certification, thereby enabling them to participate in DelDOT projects. Qua Marketing’s team is noted for their professionalism and relentless dedication to supporting small businesses, helping them to establish and expand their operations. Their commitment to diverse business coordination and outreach is commendable, and they are highly recommended for their expertise in this area.”

Bruce Kay, P.E.

Vice President

"I've seen the value and immediate impact of Marcella's Team on DelDOT's DBE Program.  She scheduled, gathered sponsors and hosted fun, effective and professional meetings that the industry wanted to attend, after work hours. I think it was Marcella's leadership and her team's energy and attitude that led to the success."

Philip A. Horsey, PE, DBIA

Associate Vice President

“As a Prime Consultant, RK&K works very closely with DelDOT's DBE Office, identifying and partnering with DBE firms for a wide range of engineering services including Planning, Design, and Construction Management/Inspection.  Qua Marketing's approach of open and consistent communications, and proactive problem-solving has been invaluable in our work with DelDOT's DBE program. They are a pleasure to work with.”

Mark C. Tudor, P.E.

Director, Transportation

“Marcella from Qua Marketing has excelled in promoting DelDOT’s DBE program. Through a series of innovative and engaging events, she successfully brought together a diverse group of consulting firms to network and learn from each other. JMT has greatly benefited from these events and frequently collaborates with firms we have met through them.”

David B. DuPlessis, PE

Senior Vice President